Business
The five underrated things to do when a brand reaches out to you.
Published on Marloden's Substack
Published on Marloden's Substack

This week, we’re decoding some of those creator words you hear all the time but might not actually understand. We hear words like “the algorithm,” “reach,” “engagement” and “impres…

For some time now, we've been paying close attention to the creator economy, especially here in Africa. We've read stories, followed conversations online and watched creators share…

Most creators think getting the brand text is the win, it's actually just the beginning. The brand reached out, yes, but the deal isn't yours yet. What you do in the next few hours…