Must You Call Yourself a Creator?
Imagine you started posting because you liked making things. Maybe you make videos, share things you know, show your outfits, talk about things you find interesting, or just post whenever you have something you want people to see, and somewhere along the line, people start following you, your work starts getting noticed, and brands begin to pay attention.
You still don’t really think of yourself as a creator, though.
You’re just posting.
Then an opportunity comes along, and suddenly all those things you’ve been doing casually start to look a little different, and serious, and you’re just like, waittt.
Someone wants to work with you.
At that point, you get a little bit excited, because at least there’s something to show that you’re not posting just for fun, but then you realize you have to start looking for all of the details that they need.
Where?
Your work is on Instagram, TikTok or YouTube, your audience numbers are in your analytics, even your rates are somewhere jotted in a book or in your Notes app. Your media kit has information from three months ago, is it even updated? You haven’t even written your availability anywhere, it’s just in your head, and you keep doing guesswork every single time.
So now you have a brand interested in working with you, and before you can even give them a proper response, you’re opening your phone and trying to piece together your OWN information.
Looking for the right work to send, checking your numbers, remembering what you currently charge, wondering if that old media kit is still good enough.
It’s a lot, it really is.
And the thing is, none of this means you’re not serious about what you do.
You’ve been serious, very serious.
You’ve just never really had a place for all of it, and this is the underrated part of creating we don’t talk about enough.
There’ll be a stage where your content stops being just something you post for posting’s sake.
It becomes real work, an occupation and not a hobby, even if that’s what it started as.
And when brands start coming to you because of that work, they need more than your follower count.
They need to see what you actually do.
They need to see your work.
They need to understand your audience.
They need to know what it costs to work with you.
They need to know if you’re available, and when you’re available.
You should be able to show them all of that without going on a thorough search through your phone first.
That’s why we built Marloden, just for you.
A place for your creator business to live.
Your work, socials, audience, rates and availability, all in one link.
When someone wants to work with you, you have somewhere to send them.
Imagine how soft and smooth it’ll be for you.
You can update it as your work changes, your audience grows, your rates change, or your availability opens up.
You don’t even have to figure everything out at once,you just have to give the work you’re already doing somewhere to live, and it can only live in Marloden.
And if you’re still here, you already know there’s more to talk about. 🤍
If you call yourself a creator, or if you don’t, the fact is that people are watching what you make, following your work, and brands will eventually start to ask about working with you.
And when that happens, you don’t want to be rushing to put yourself together every single time.
You want to be ready.
You want to have somewhere you can send them that already tells them what they need to know about you, without another round of “let me check,” “let me look for it,” or “I’ll send it later.”
That’s what Marloden gives you.
One link where a brand can see your work, your Instagram, TikTok or YouTube, your audience numbers, where your audience is from, your rates, and whether you’re available to work.
You set it up once, keep it updated as you grow, and when the next brand reaches out, you just send the link.
Simple and soft, just for you.
The only way it should have been from the beginning is having your Creator Business in one link.
Published on Marloden's Substack
